Gansevoort Hotel Group has partnered with an electronic cigarette company in an effort to serve both smoking and non-smoking guests.
New York City-based Gansevoort is working with Progressigs to offer a complimentary disposable e-cigarette to guests over age 18 who request a smoking room. Additional Progressigs are available for purchase in the in-room minibar.
E-cigarettes emit virtually odorless vapor in place of traditional tobacco smoke.
“We’re thrilled to launch this partnership with Progressigs to offer comfort and convenience to both our smoking and non-smoking guests while furthering the brand’s commitment to corporate social responsibility,” said Elon Kenchington, Gansevoort’s chief operating officer.