During the month of December, The Peninsula Hotels is again donating to the Make-A-Wish Foundation with every mention on social media. To donate, participants must post a picture of The Peninsula’s iconic Snowpage bear on Instagram, Facebook or Twitter with the hashtag #SnowPage.
The SnowPage bear can be found at The Peninsula’s Hotels around the world as an ornament, life-size lobby display or as cookies. Since the campaign launched in 2003, The Peninsula has raised US$1.4 million for the Make-A-Wish Foundation.