Sheraton Hotels & Resorts announced the debut of food-and-beverage program Paired.
Paired combines small plates and bar snacks with an unexpected recommendation from Sheraton Selects — wines rated 85 points or higher by Wine Spectator — and a craft beer sourced from local brewers.
Available daily during the lobby venue’s hours of operation, Paired menu items might include seared sesame salmon with Asian slaw paired with a pinot noir or a pale ale; goat cheese brulee with fig jam and cranberry focaccia paired with merlot or brown ale; marinated roasted olives with grilled lemon and red chili paired with shiraz or bourbon barrel-aged ale; and a zucchini frittata paired with pilsner.
As part of the program, participating Sheraton properties will offer programming ranging from educational demonstrations by local craft breweries to sommelier-hosted courses where guests learn the art behind flavor pairing.
“By building on the equity we have in wine, we’re adding local craft beers and introducing fun and exciting food pairings, which will offer our guests enriching and memorable culinary moments in our hotels,” said Dave Marr, global brand leader, Sheraton Hotels & Resorts.
Paired is the latest of many initiatives underway for comprehensive brand refresh Sheraton 2020.