Use this form to submit your entries. We encourage entries for work created between Jan. 1, 2015, and April 1, 2016.
This year, we revised the judging criteria based on evolving trends in social media and the importance of better proving ROI beyond “likes.” All entries must include samples of content and brief descriptions of the goals and situation analysis for a particular campaign or category, the business objective, the strategy and tactics the hotel or brand used, and a detailed description of the value add.
Entries can include photos as well as links to pages, hosted video, or monitoring reports that demonstrate why the campaign succeeded HOTELS will publish features about the winners both in an exclusive online series and in a major print story, as well as list the finalists in each category. All entries must include samples of content and brief descriptions of the goals and situation analysis for a particular campaign or category, the strategy and tactics the hotel or brand used, and a description of the results.