HOTELS' 325 Methodology

How the rankings of the top 300 hotel companies and top 25 sales and marketing consortia are compiled

By Derek Gale, Senior Editor -- Hotels, 6/24/2009 11:00:00 PM

Data for HOTELS’ 325 is gathered through an online survey completed by hotel company executives. These individuals are asked to report the number of rooms and number of hotels companywide as of December 31, 2008. HOTELS estimates these numbers for companies that do not respond through the use of public information, industry sources and previous survey data.

In some cases, rooms and hotels are counted more than once because HOTELS chooses to separately report data from owner-operators, managers and franchisors on the same list.

HOTELS thanks Horwath Asia Pacific, HVS India, TRI Hospitality Consulting, MKG Group and BSH International for assistance in data collection.

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