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ADA Launches New Cosmetics Line

-- Hotels, 2/1/2008

Ratingen, Germany—Fusion, the latest cosmetics line from ADA Cosmetics International, combines selected characteristics from different cultures, blending the contemporary European lifestyle with a touch of Asian feng shui and a breath of exotic sensuousness.

Fusion blends the invigorating freshness of tangerine and mint aromas with a blossoming bouquet of jasmine and violets and warm notes of sandalwood and cedar, providing a unique fragrance and personal care product line. With regard to its design, ADA was inspired by the contemporary, pure elegance of Western understatement and the ancient Asian tao art of a balanced life. The warm beige and brown tones of the ingredients play to the senses.

ADA’s new product line includes shower gel, body lotion, shampoo, conditioner and cream soap. Shampoo Hair & Body and liquid soap also are available in economical “press-and-wash” dispensers. Various accessories complete the new line. All products can be turned into private label articles with the hotel’s logo.

Additionally, ADA is extending its activities in China by joining forces with Pacific Hong Kong Group. With sales offices in Singapore, Malaysia, Indonesia, Thailand and Macau, Pacific Hong Kong offers the customer base around Asia a convincing service efficiency.

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