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Perfect Preferential Partnerships

June 24, 2009

Partnership: A relationship between individuals or groups that is characterized by mutual cooperation and responsibility, as for the achievement of a specified goal by which each shares a fixed proportion of profits and losses.

Or, more simply defined: If you help me, I will help you.

PepsiCo will be indicating their preferred hotels that pour Pepsi products differently on their on-line booking tool. Brilliant!

Are there vendors of yours that can give you additional business?  For example, where does your interior design firm have its annual meeting? Does your transportation company have a holiday event?

I would like to hear ideas from hotels that have partnered to receive business from their suppliers.

Posted by Bart Berkey on June 24, 2009 | Comments (0)
Industries: Sales & Marketing
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