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Attract road trippers for spring, summer

Let’s look at a post-pandemic trend that will help you with geotargeting guests from drive-to markets as well as in package design. Even with a vaccine and greatly bolstered COVID-19 safety measures, many will still be reluctant to travel by air. That fear will take longer to subside, with members of this disposition opting for a long cross-country drive instead of an airplane. First consider some 21st century improvements that make long car rides palatable: 1. Cars are far safer than decades past 2. Cars are more efficient on gas (let alone hybrids or the coming EV revolution) to thus…
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