Hospitality must transform for tech-savvy travelers

Today’s typical online travel consumer – your past, current and future hotel guest – is exposed to more than 250,000 digital micro-moments a year, from social media interactions to messaging and quick read of the headlines on their smartphones, according to Google Research. This year travel consumers will spend more time on digital media — 6:41 hours per day — than all other media (TV, radio, newspaper, magazines) combined — 5:30 hours/day, per eMarketer. The customer journey has turned into a digital customer journey that is becoming increasingly complex, forcing hoteliers to overhaul not just their technology stack but their…
Access this content FREE on by Logging in or Registering Now

Related Posts

When your MVP becomes a liability
by Max Starkov Blog - September 17, 2021
What to do with business centers after pandemic
by Max Starkov Blog - September 16, 2021
Green girl power and Peruvian powerhouse
by Max Starkov Blog - September 14, 2021
Renovating in a pandemic downturn
by Max Starkov Blog - September 13, 2021