Keeping it in the family, Part 2: If it can happen, it probably will

Editor’s note: Yesterday, we presented the first part of Salamander Hotels & Resorts Founder and CEO Sheila Johnson’s narrative about creating a milestone event in the middle of a pandemic. Today, here is the rest of her story about The Family Reunion, complete with takeaways. Launching events and initiatives are hard enough to accomplish at the best of times. I speak from experience, as I founded the Middleburg Film Festival in 2013. We had many teething problems, but it’s now considered an important stop on the road to The Oscars. Like The Family Reunion, it’s also held at Salamander Resort…
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