Bates expands on TMC’s launch of Drift brand

TMC Hospitality announced 10 days ago that it is launching its second brand, Drift, with the first 29-room property set to open in San José del Cabo, Mexico, in November. The team led by Philip Bates also has plans to expand the Drift brand into Santa Barbara, California, and Nashville, Tennessee, in 2022. Similar to TMC Hospitality’s Bode brand, the more upscale Drift brand is also catering to “social group travelers” with edgy minimalistic design, locally sourced décor and immersive experiences. Amenities in San José del Cabo will include a mezcal bar developed in partnership with Mezcal Exiliado and a…
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